9/6/2023 0 Comments Zoom info community edition![]() Example: Google search is made continually better by site owners submitting data to Google (via SEO and other channels), leading to more Google searches and even stronger incentives for site owners. Inbound network effects: You create a compounding advantage in getting data sources to come to you. Example: Foursquare’s free SDKs for mobile app developers, which enable Foursquare to track mobile user location. Payment in kind: You offer a free service or tool, in exchange for data or data tracking. Example: Every transaction on the New York Stock Exchange generates data (price, volume, orders), which NYSE monetizes. Example: Advertisers install the Facebook pixel to collect data on customers, which they send to Facebook to optimize their Facebook ads.Ĭore business output: You create the data as part of your core business process. Example: Scale.AI taking raw images and labelling them at, well, scale.Īffiliate collection: You farm out data acquisition to partners with the right incentives. License and transform: You license commoditized data and transform it into a value-added form. Example: Reuters standardizing printed financial statements in the 1970s. This is the most common and, despite the expense, often the best way to create a new data asset.Īggregate and harmonize: You take data that others have collected and published (often for free), and you aggregate, link, and harmonize the data. Examples: Google crawling every website in the world Planet launching 100s of micro-satellites ZoomInfo cold-calling company switchboards to verify contact info. Brute force: You throw resources at the task of primary data collection.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |